Adidas to increase its Portland workforce

Adidas to increase its Portland workforce

Keeping its promise to refocus on the North American market, Adidas has decided to add more than one hundred people to its workforce at its headquarters in Portland by the end of this year.

In a newly released video, Adidas revealed that it is hiring people to fill 120 new positions at its North American head office in Portland, Oregon. The new positions span several fields, including merchandising, operations, design and sales.

Mark King, the president of the company’s North America business, said the hiring showed the business’ growth, and that the company is growing because it is challenging conventional models and experimenting with new ideas, leading change for the industry.

Making the announcement, Mr. King added, “We want people who think differently, who want to break rules, who want to be disruptive, who want to find new ways to do things. All of the talent isn’t at the top of the organization. The talent is company-wide. If you want to work here, you have to have big dreams.”

In 2015, Adidas announced its commitment to grow its physical presence in the U.S. market with a 25,000-sq. ft. expansion of its Portland headquarters.

The company’s North America sales jumped 12 per cent last quarter, thanks to better designs and wider range of products. The company offered specially designed products for the U.S. consumers; rather than offing a spinoff of its European versions.


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